The crops and the new generation of Reyes Gutiérrez, a safe bet

Reyes Gutiérrez begins his first cosecha de las 500 hectares en sus preciosas fincas de Portugal y Cádiz. Like every first harvest, el volumen no será muy elevado, but will meet expectations. It will be from 2026 cuando alcancen su full performance, allowing us to supply all of Europe with local fruit, of the highest quality and with absolute traceability thanks to the technology implemented in its crops.

Esto permite optimizar el consumo de agua, while reducing the water footprint. Also, con el apoyo de los técnicos de campo y del equipo de calidad, Its maturity and optimal condition of the fruit are analyzed to guarantee that the product reaches the final consumer in the best conditions.

If the rains allow it, Reyes Gutiérrez will continue with the objective of achieving the 1.000 hectares In the Iberic Peninsule, a project to which you are dedicating a lot of effort, time and investment. Likewise, Its director Juan Antonio continues to promote the expansion of Morocco's crops, with others 1.000 hectares, una negociación en la que trabaja durante estos meses de invierno.

The new generation of Reyes Gutiérrez, comes stomping, Jorge, al frente con la gerencia de Avomix, continues to open new commercial routes throughout Europe with sauces, especially with guacamole. María, desde la gerencia de Avofruits, mirando hacia el futuro junto a su equipo de técnicos e ingenieros, optimizing every drop of water and studying new formulas to improve the efficiency of the trees and obtain fruit of the highest quality. By last, Pablo, the youngest of the brothers, al frente de la gerencia de Reyes Gutiérrez, is fully dedicated to the reorganization of the company, a la gestión de las grandes cuentas y a la búsqueda de nuevos clientes y proveedores internacionales para abastecer los mercados durante los 365 days of the year.

talking about 2023, despite the little fruit that there was in Spain and thanks to the importation of different origins, Reyes Gutiérrez junto a sus filiales Avomix, RG France and RG Valencia cmarketed some 30.000 tons, of which 24.000 tons corresponded to avocado and 6.000 tons to handle. As for billing, this was around 90 million euros.

Reyes Gutiérrez has always been at the forefront of technology to automate and improve processes in its packaging plants, tanto en Reyes Gutiérrez como en Avomix, realizando formaciones continuas para que sus técnicos puedan poner en funcionamiento la maquinaria y sacar el máximo rendimiento durante las diferentes campañas.

To end, in this 2024, Reyes Gutiérrez is optimistic and hopes for a national avocado campaign that, although it could be lower in volume, will stand out for the quality of the fruit. Despite the complexity of the situation, This can be faced thanks to our own productions, diversificadas por toda la Península ibérica. Regarding import campaigns, la compañía confirman que todavía es pronto para analizar he comportamiento de este año 2024, pero mantiene el contacto con sus partners y socios de todo el mundo para poder suministrar aguacates de alta calidad durante los 365 days of the year and thus supply homes throughout Europe.

Regarding the mango campaign 2023/2024 despite the low volume Reyes Gutiérrez fulfilled his commitments, offering each of its clients the best product available at all times. Su director comenta que todavía es pronto para hacer una estimación de la campaña 2024/2025. Even so, and knowing the complicated water situation, Reyes Gutiérrez is preparing to meet each of its supermarket customers and serve the best product.

In import campaigns, the company observes the deficits recorded in some countries compared to its previous campaigns. However, están surgiendo alternativas en otros orígenes, where the quality has pleasantly surprised them, therefore, They continue to trust their suppliers and work team to continue improving and meeting the quality requirements that each supermarket needs..

Su objetivo en 2024 es aumentar la cuota productiva en el Levante Español, with the incorporation of new partners, and desarrollar nuevos campos de cultivo de aguacates en Marruecos.

Crops and the new generation of RG, a safe bet

The crops and the new generation of Reyes Gutiérrez, a safe bet

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